How to build customer loyalty for professionals in the beauty sector

To date, keeping up with current trends is difficult and in the Beauty field it is even more so.

Every day we hear about innovative treatments, miraculous cosmetics, new massage techniques, and keeping up with all the innovations becomes really difficult for professionals in the beauty sector.

Regarding body treatments, we know that the most hated blemish is certainly cellulite (for women) and adiposity (for men). There are many treatments that can be offered and how to choose the right treatment to keep up with the new technologies of the moment?

The condition that is commonly called cellulite is a skin manifestation localized mainly on the hips, buttocks and thighs. Due to the visual aspect that distinguishes it, it is often referred to as “orange peel skin”. However, it is understood that it is a physiological disorder, typical of women, essentially linked to water retention, accumulation of liquids and micro formations of fat. subcutaneous and blood microcirculation problems, it is often not possible to understand how serious the situation is and how to treat it correctly.

Adiposity, on the other hand, is sometimes difficult to treat, it is localized fat typical especially of those who have an “apple” physique, and who therefore tend to accumulate fat in the central area of the body: abdomen and hips. Eliminating this blemish is also important to prevent diseases such as diabetes and metabolic syndrome which puts the cardiovascular system at risk.

Therefore, recognizing the stage of cellulite and adiposity is important to recommend the right treatment with full knowledge of the facts.

The method that beauty professionals can use to their advantage is certainly contact thermography: an easy-to-use and intuitive tool that allows you to detect even the very first signs of cellulite and adiposity, even when they are not visible to the naked eye.

The method is based on liquid crystal plates which, when in contact with the area to be analysed, detect the stage of cellulite and adiposity, allowing the professional to select the correct treatment. The customers become loyal and the customer will then have the opportunity to see the results achieved, treatment after treatment, by repeating the same analysis comparable with the previous one.

Beauty Center
Beauty Center
A world has opened up to me
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Excellent tool to offer the customer a rapid analysis of the state of body shape and recommend the most appropriate treatment which, in the light of the results shown to the customer, induces him more easily to purchase the treatment.
Beauty Center
Beauty Center
Simple to use and effective
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In my center I use it as an incentive for the purchase of treatments and in 2 years I have obtained good results. The free check-up has brought many new clients to my center.
Beauty Center
Beauty Center
I’m satisfied but…
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Really useful tool to make customers perceive the before and after. With these tools, customers are certainly happier and in fact, I have sold many more treatments. I point out that after 7 years the plates, perhaps due to the high use, have started to deteriorate.
Nutritionist doctor
Nutritionist doctor
Really a good idea!!
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As a nutritionist I can say that this device has come in very handy for me. In fact, I am able to show both the male and female customers the type of blemish present on the first visit. After a month of diet, on the second visit, I can show the improvements with another analysis.
Fittness Center
Fittness Center
At the moment, good results
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At our center, we have recently decided to offer our customers a specific service to combat cellulite. We carry out a preliminary analysis to show the type of cellulite present, we draw up a targeted training plan and then, every two weeks, show the improvements with subsequent analysis.
Fittness Center
Fittness Center
Strengthen the relationship of trust
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Really useful for establishing and/or strengthening the relationship of trust with the customer. The detection is precise and the practice itself arouses in the client a strong sense of curiosity and a predisposition to follow your advice. Really satisfied :-)))

The names of the companies and professionals who have reviewed have been obscured for privacy reasons.

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